Chinese Retailer Helping Rural Farmers Bring Crawfish Across Country
Suning Group, owners of Suning.com, a smart retail service provider in China is helping crawfish farmers in Xuyi County in eastern China's Jiangsu Province to use the internet to increase awareness around the local specialty.
Suning.com is looking to help the farmers tackle logistical, technological and geographical challenges associated with the sale of crawfish in an effort to boost sales when the season begins.
The crawfish are typically hit by illegal vendors selling imitations of the product around China. Now, consumers can find genuine Xuyi crawfish through Suning.com...
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